Genesis Andreina
Runs every Aperturio search end-to-end.
Five years sourcing operators across LatAm and the US — Devtika, Jobsity, and now leading client delivery at Aperturio. The person who actually runs your search. Based in Miami.
Posts by Genesis Andreina
5 Questions to Separate Strategic Product Leaders from "Pixel Pushers"
does your designer thinks about business goals or just pretty colors?
Genesis Andreina · Jan 16, 2026 · 3 min read
Niche Talent Deficit: Sourcing Top AI, Web3, and DevOps Engineers in LatAm
Stop searching for scarce talent. Discover the deep pool of senior LatAm engineers (AI, Web3) and specialized MarTech talent ready to integrate quickly.
Genesis Andreina · Dec 2, 2025 · 3 min read
How to Hire Global Talent Without Wrecking Your Team's Sleep
Tired of asynchronous chaos? Discover the simple way to hire senior, vetted global talent committed to seamless, high-overlap collaboration, not time zone drama.
Genesis Andreina · Dec 2, 2025 · 2 min read
2025 Talent Compensation Benchmark Report
2026 Budgeting: See compensation benchmarks for Senior AI, DevOps, and RevOps roles. Cut your Opex 50–70% using LatAm nearshore talent.
Genesis Andreina · Nov 30, 2025 · 2 min read
Early-Tech GTM: The Essential Hiring Sequence to Scale Without Risk
Stop burning cash on bad hires. Get the 3-stage GTM hiring sequence that helps early-tech firms scale fast using highly vetted Nearshore talent.
Genesis Andreina · Nov 30, 2025 · 3 min read
Nearshoring PMM: How SaaS Cut Costs 55% & Avoided a $500K Mistake
Learn how a B2B SaaS company nearshored its Product Marketing Management (PMM) team to Medellín, saving 55% in operational expenses. Get the full case study and the LatAm ROI Calculator.
Genesis Andreina · Nov 27, 2025 · 3 min read
Nearshoring Marketing Operations in B2B SaaS: Why Latin America is Your Next Competitive Edge
B2B SaaS companies are nearshoring PMM, Content/SEO, CRM, and SDR roles to LatAm.Strategic nearshoring drives 40-60% cost savings and improves time to market
Genesis Andreina · Sep 18, 2025 · 6 min read
How to Work Just 20 Hours/Week on Cool AI Projects
Burned out devs, side hustlers, & digital nomads, here's your guide to finding part-time AI gigs. Learn how to spot opportunities, build your portfolio & thrive.
Genesis Andreina · Apr 30, 2025 · 5 min read
What Is a Web3 Engineer? Skills, Roles & How to Get Started
Curious about Web3 engineering? Learn how to become one, key differences from Web2, and whether it’s the right career move for you in this beginner-friendly guide.
Genesis Andreina · Apr 29, 2025 · 5 min read
You’re More Than Your Resume: Master Your Career Story
Stand out as an IT engineer! Learn how to craft a compelling career story that wows recruiters, hiring managers, and executives.
Genesis Andreina · Apr 23, 2025 · 5 min read
Great Devs Don’t Just Fit the Role—They Fit the Culture
What does cultural fit mean in tech? Discover why it matters for job satisfaction, productivity, and retention, and how to find the perfect workplace culture.
Genesis Andreina · Apr 17, 2025 · 4 min read
From Invisible to In-Demand: How Engineers Can Level Up Their LinkedIn
Your LinkedIn might be holding you back. Here’s how engineers can revamp their profile to stand out, get noticed, and actually get hired.
Genesis Andreina · Apr 17, 2025 · 4 min read